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YETI NATURAL SELECTION TOUR
LIVE-STREAM SET BUILD
LIVE FROM THE ALPINE CABIN... IN SANTA MONICA
The YETI Natural Selection Tour brings together the world's top snowboarders to compete in a series of international tour stops, with the mission of inspiring people to "forge a deeper relationship with Mother Nature."
For the tour's stop in Revelstone, British Columbia, a raw space at Red Bull Studios was transformed - through an immersive set build - into a mountain cabin, where participating talent sat down for interviews / commentary, captured for a global live-stream.
BEFORE AND AFTER: A raw space at Red Bull Studios becomes a mountain cabin
THE LIVE-STREAM: Over 100K viewers tuned in to watch the action live
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